Virtual Events for your Online Product Marketing

LEARN MORE ABOUT METAVERSE MARKETING Product Marketing is a process aimed for the promotion and sale of a product to a client. However, despite this being its final objective, its mission goes even further. The marketing of a product is the intermediate stage between the development of an article and the rise of brand awareness. […]

Should we eliminate traditional year-end meetings?

From the beginning of modern times, it is common to see big enterprises celebrating events, generally as annual meetings, attended by CEOs, workers, suppliers, clients and all kind of professionals directly or indirectly associated with the business. The objective of these big assemblies is to unite people by creating spaces to share experiences, bond and foster team […]

Metrics to Measure the Success of a Virtual Event

Organizing a corporate event requires not only a great effort from the organizers but also a significant investment of the company’s resources. It is essential to have positive results and ensure ROI (return on investment). That is, events should guarantee the generation of an economic value that positively affects the company. The best way to evaluate […]

Tips to Effectively Manage a Remote Team

Teleworking is the order of the day. No matter if it is full-time or part-time, merging remote with in office work is a formula that has successfully spread in recent years, even before the situation caused by the coronavirus.   Companies that are opting for telecommuting are fostering a change in mentality contrary to the old perception of how and where to perform our professional […]

Lead Generation with Virtual Events

Leads generation is the top priority for a company’s marketing specialist. After all, attracting potential clients and sparking interest in services or products is one of the most crucial parts of a business.   However, nowadays the market is constantly changing, and customer behavior does not scape this tendency either. As time goes by, users demand different necessities and search for […]

Virtual Event Marketing: How to promote your online event

Event Marketing describes the process carried out to promote an event, whether it is a presentation, a seminar, or a fair. No matter the kind of event, its characteristics, or its aim: if we do not know how to efficiently promote it or get to our target audience, all our efforts will be in vain.   An event […]

How to turn a conference into a virtual event

Metaverse Conferences: A Step Towards Online Networking Our lifestyle is headed toward a virtual world and many already noticed this tendency a few years ago, but it is now when we can appreciate that this reality has come to stay. Additionally, the global crisis caused by the coronavirus is a clear trigger for this quick […]

The Future of Work: Here in the Present

The world crisis caused by the coronavirus has caused a 360º turn in a lot of our lives and we’ve really had to rethink many of our day to day routines. And not only on a personal level, where the impact of this new situation has been of huge, but also in regard to our […]

Can Companies Avoid COVID Setbacks?

The world is going through a difficult time due to the unprecedented expansion of coronavirus, COVID-19. In fact, most countries have declared a state of emergency at some point over the last few months. This situation has created the need to take drastic measures to prevent the spread of this virus. One of these measures, which […]

7 reasons to invest in Virtual Events in 2020

If we close our eyes and picture all the methods we use to communicate and interact with each other nowadays, surely one of the first thing that comes to mind is a mobile phone. And if not a phone a tablet, laptop or computer. For years now, technology has marked the course of our actions, […]